SalesBrain is the first neuromarketing agency with a scientific persuasion model that helps companies achieve scientific growth, rapid growth and proven growth. SalesBrain increases marketing and sales performance by targeting the decision making part of your customer’s brain with a unique, award-winning, science-based  NeuroMap®. This proven, easy to follow 4-step methodology utilizes the latest neuroscience studies to improve how marketing and sales messages perform both online and offline. Founded in 2002, SalesBrain has helped over 600 companies worldwide and has trained over 200,000 executives of 20 different nationalities.

Founders

Dr. Christophe Morin

Dr. Christophe Morin

CEO, Chief Pain Officer

With over 30 years of marketing and business development experience, Christophe is passionate about understanding and predicting consumer behavior using neuroscience.

Before joining SalesBrain, Christophe was Chief Marketing Officer for rStar Networks, a public company that developed the largest private network ever deployed in US schools. Previously, he was VP of Marketing and Corporate Training for Grocery Outlet Inc, the largest grocery remarketer in the world.

Christophe has received multiple awards during his career. In 2011 and 2013,  he received prestigious speaking awards from Vistage International. In 2011. 2014 and 2015 he received Great Mind Research Awards and Distinctions from the Advertising Research Foundation (ARF).

Christophe holds a BA in Marketing, an MBA from Bowling Green State University, an MA and a PhD in Media Psychology from Fielding Graduate University.  He is an expert on the effect of advertising on the brains of adolescents and young adults. He is an adjunct faculty member of Fielding Graduate University where he teaches a Masters/PhD course he created called “The Psychology of Neuromarketing”. He was also a board member of the Neuromarketing Science and Business Association from 2011-2016 (NMSBA)

For a consultation on how to identify and overcome your customers’ Pain, Christophe can be reached at [email protected]

For a clip of Christophe, click here.

Patrick Renvoisé

Patrick Renvoisé

President, Chief Neuromarketing Officer

Patrick, a French-born nerd quickly became an expert in complex sales.  He headed Global Business Development efforts first at Silicon Graphics then as Executive Director of Business Development at LinuxCare. In the course of closing over $3B of business transactions and selling multi-million-dollar super-computers to NASA, Boeing, Shell, Canon, BMW, Airbus and more, he met with some of the smartest people on earth and he became fascinated by the human mind.

Pushed by a strong desire to seek the truth about Sales & Marketing, Patrick discovered the buy button inside the brain.

To access this button, he spent 2 years researching and formalizing a science-based map. This NeuroMap® has helped over 600 companies’ worldwide get their message truly understood by the brain of their customers.

Patrick received a Masters in Computer Science from the National Institute of Applied Sciences (Lyon, France) and he is currently serving as Chief Neuromarketing Officer and Co-Founder of SalesBrain.

To get a diagnostic on the impact of your sales and marketing strategy on the brain of your customers, contact Patrick at: patrick[@at]salesbrain[.dot]com

SalesBrain Team

Dr. Gail Patton DaMert

Chief Neuromarketing Research Officer

Gail Patton DaMert has over 30 years of systems planning and business operations expertise. As CEO of DaMert Company, a privately held designer, manufacturer, and distributor of over 200 specialty toys and gifts, Gail grew revenues from $1.2M to $10M prior to its sale to a publicly traded entity in 2001. Prior to 1989, Gail (Patton) was a Systems Engineering Manager at Lockheed Missiles and Space Company developing requirements for classified advanced technology satellite systems and a Lead Engineer on several “bid and proposal” efforts that were awarded multi-million dollar government contracts. Gail is passionate about helping clients visualize and develop the “big picture” for their business, and most importantly to identify what is absolutely unique about their offerings so as to develop sustainable competitive positions. Gail holds a B.A. degree in Mathematics and Astronomy from Smith College and a Ph.D. in Astronomy from State University of New York at Stony Brook.

Gail serves as Chief Research Officer and has been with SalesBrain since its creation in 2002. For a consultation on how to conduct PAIN research or differentiate your claims from those of your competitors, contact [email protected]

Elliott Bastien Morin

NeuroCreative Director

Elliott offers a wide range of support services to SalesBrain. He is fluent in using leading-edge software applications for vocal analysis and facial decoding to capture scientific insights during in-depth research phases. As a talented videographer, Elliott also produces video stories and testimonials that appeal to the brains of SalesBrain customers. With a BA in Cinema Studies, he has produced over a hundred short videos, amongst which are dozens of testimonial videos and personal video profiles with SalesBrain. Some of his videos have won critical acclaim and contributed to the success of major fund raising campaigns. To reach Elliott, email him at [email protected]

SalesBrain Certified Partners

Eugenia Laureckis

SalesBrain Certified Partner -Spain and Portugal-

Eugenia brings more than 20 years of professional experience in Sales & Marketing Management, in multinational Banking environment at Lehman Brothers & Deutsche Bank and Retail.  Her interest for leading sales teams has deepened since her certification in NeuroMap®  –the SalesBrain model– because she has discovered a truly scientific way to improve sales performance.

With a passion for Sales & Marketing Management, Sales Teams development and International Business Development, she co-founded Neurostrategy where she is currently working as a researcher & marketing strategist. She currently lectures at EEN (Madrid, Spain), ISG (Lisbon, Portugal) & Hamburg Media School (Hamburg, Germany).

Eugenia holds a BA in International Trade from UADE, a Master of in International Business from Pompeu Fabra University, a post-graduation in Management Development from IESE Business School and an MSc in Knowledge and Information Society from the University of Catalonia. She´s pursuing a Ph.D. in Economics & Marketing from Barcelona University, where she is expected to graduate in 2019.

Dr. Antonio Casals

SalesBrain Certified Partner -Spain and Portugal-

With over 30 years of global marketing, sales, and top management experience, Antonio’s passion is to understand and predict clients and consumer behavior as well as to develop people’s  skills in neuromarketing.

Antonio has held senior management positions in US publicly traded companies like General Motors, Electronic Data Systems and Siebel Systems. He is from Barcelona and works frequently in Spain, Germany, Portugal, France, Italy, UK, Belgium, USA, Korea, LATAM and some other countries. He is fluent in five languages.

Antonio is a visionary who can motivate a team while managing complex projects and earning the confidence of all his customers. Leadership is one of his strongest qualities. He was awarded with the “International Salesman of the year for Outstanding Sales Performance” EDS Award for a strategic and multimillion $ deal for Barcelona 92 Olympics. 10 years on the President’s Club in EDS, SSA ans Siebel Systems. He is also a successfull entrepreneur.

He is Professor in a Neuromarketing and Neurostrategy Program offered by the EEN Business School (Madrid – Spain) and UNIBE Business School (Santo Domingo – Dominican Republic), in a Master in Neuromarketing and Neurostrategy offered by ISG Business School (Lisboa – Portugal),  in the Neuromarketing Manager Program offered by the Hamburg Media School (Hamburg, Germany) and  in a Master of Science offered by the Barcelona School of Management (UPF University- Barcelona- Spain). He holds a PhD in Germanic philology.

He is also the Local Chair for Spain  of the Neuromarketing Science and Business Association (NMSBA)

For a consultation on Neuromarketing or NeuroStrategy, Antonio can be reached at [email protected].

For a clip of Antonio, click here.

 

Renato Sneider

SalesBrain Certified Partner -Brazil-

Renato is a seasoned marketing  and business development professional, who brings over 2O years of experience, including 5 years of international experience, both working and studying in the UK. His passion is to work with precision marketing, innovation and people development to help companies generate more business, more clients and more results.

Before joining SalesBrain, Renato founded and headed for 9 years a company called Direto Targeted Marketing, a direct marketing firm, , specialized in CRM (Customer Relationship Management), DBM (Database Marketing), Direct Communication & Digital Services, attended several companies including New Holland, CASE IH, HSBC, EXXON MOBIL and many others.

Renato is a lecturer of Marketing and Neuromarketing in Universities and Post Graduation Courses in Brazil and Portugal and also develops training courses targeted at commercial teams, having already trained more than 1500 sales and marketing executives in the last 3 years.

Renato holds a BA in Business Administration, 2 Post Graduation in Direct Marketing and E-marketing from the Institute of Direct Marketing – UK and a Post Graduation in Neuromarketing and Neurostrategy offered by the EEN Business School (Madrid – Spain) . He is also a certified Coach by the (IBC) Brazilian Institute of Coaching.

Renato can be reached at [email protected]

Charles Oster

SalesBrain Partner –  USA

Charles has been building and developing teams and organizations for over 20 years. His entrepreneurial spirit has also been focus of growth and he developed an expertise in:

  • Scientific Growth
  • Rapid Growth
  • Proven Growth

It started when Charles developed one of the largest Nextel authorized dealers in the nation before becoming owner and CEO of a Medical Staffing company in Texas, which he would eventually sell.

Later in 2010 he joined mywedding.com a company that  became a global technology and digital advertising powerhouse before being acquired by the Meredith Corporation in 2015, one of the largest media conglomerates in the world. With Charles, mywedding.com was recognized multiple times by Inc magazine and he was awarded several personal awards for his work as a highly sought-after speaker in the industry.

In 2015, Charles then joined the executive team at Leafly, a technology and content company. In 2016, the company was ranked #76 for the fastest growing companies in America on the Inc 5000 list. Charles then became an executive for Leafly’s sister company, where by applying  NeuroMap® he contributed to the most successful IPO on the NASDAQ in 2018.

Charles also applied his growth skills for non-profit organizations when, in 2012, he chaired a campaign to raise 5 million dollars for a local non-profit and in 2016, founded a 501(c)3 that has been responsible for funding scholarships.

Charles Oster is enthusiastic and passionate about helping people grow and  helping their business grow. With your growth in mind, he became a Certified Persuasion Professional in 2020.

Charles can be reached at [email protected]

Certified Persuasion Professionals

Atul Minocha

SalesBrain Certified Persuasion Professional -USA-

Atul is a Partner with Chief Outsiders, a national marketing firm.  He helps small and medium sized companies grow with cost effective and highly efficient marketing programs based on brain science.  Atul provides CMO services focused on:

  • Scientific Growth
  • Rapid Growth
  • Proven Growth

His experience with start-ups and established companies spans a wide variety of industries including technology, software, automotive, industrial machinery, healthcare, medical equipment & devices, hospitality, clean energy, etc.  with global companies like Toyota, Cummins, Graco, Honeywell, Kodak Health Imaging, Smith & Nephew & Covance.

Atul loves to work on business growth problems that have been stewing for some time and seem unsolvable.

He has also been teaching graduate-level marketing courses since 2009.  He is currently Professor of Practice at Hult International Business School and teaches at their San Francisco, Dubai and London campuses. Atul is also a Certified Persuasion Professional with an expertise in NeuroMap®.

He has an undergraduate degree in mechanical engineering from the Indian Institute of Technology, Delhi and an MBA from Yale University.

Atul can be reached at [email protected]

Michele A. Barry

SalesBrain Certified Persuasion Professional -USA-

Michele has been coaching CEOs and their teams for more than 30 years, helping them achieve:

  • Scientific growth
  • Rapid growth
  • Proven growth

As a 14-year Vistage Chair with the world’s largest CEO membership organization, Michele has developed business leaders in small start-ups and large, complex public, private, and not-for-profit companies. She works across a wide variety of industries including technology, software, construction, engineering, manufacturing, publishing, healthcare, and more.

An avid learner, Michele earned a BA from Williams College, an MS in Accounting from New York University, a joint MA in Literature and Women’s Studies from Brandeis University, and an MLAS in Leadership from The Thayer Institute.

In conducting more than 8,000 hours of executive coaching and hundreds of workshops, Michele uses an array of tools and decades of experience to help leaders and their organizations grow. As a Certified Persuasion Professional, Michele will bring the additional expertise in NeuroMap® to her work with you and your organization.

Michele can be reached at [email protected]