Plus

• 12 20-30 minute phone interviews to cover PAINS, top customer expectations, top GAINS and satisfactions.
• All interviews are recorded and available for streaming via a web-based tool.
• All Interviews are also transcribed for theme extractions and analysis.
• A report highlights the dominant PAINS, most attractive CLAIMS and top GAINS.
• This package is required to produce a quantitative questionnaire.

Claims workshop for Medium to Large Executive Groups

• A 1.5 day brainstorming  session to align your team on the best CLAIMS for your business.
• This workshop creates the foundation of a successful neuromarketing strategy: clarity on the top PAIN points of your customers, alignment on the CLAIMS and creative strategies to reach the Reptilian brain.

NeuroCreative Suite B – See Examples

And…

• An animated NeuroMovie which highlights the pain of your customers, introduces your NeuroPicture and highlights your 3 claims and gain proofs. – Module
• A quick-launch NeuroWebsite to feature your NeuroPicture, NeuroMovie, Claims and gain proofs in a single focused experience

This creative package allows for more selling time prior to rep involvement.  Having a microsite creates a focused space to speak directly with prospects and to sell further into an organization prior to direct sales involvement.  The NeuroStory becomes that 24/7 “salesperson”, effectively presenting their pain, our claim and delivered to the reptilian brain in just 90 seconds.