PAIN. CLAIMS. GAIN.
This workshop is our most popular program. It introduces participants to the fundamentals of neuromarketing and NeuroMap. As participants learn the importance of the 4-step process (PAIN-CLAIM-GAIN-BRAIN), they acquire the confidence and skills to apply the model to their own business.
Audience: marketing, communication, PR, pre and post sales people as well as senior executives such as CEOs, VPs of Sales and Marketing, VPs of Product development, VPs of Business Development, etc.
Price: $14,000 with a recommended number of 12 participants. Call if you have fewer or more than 12 participants.
“Stimulating the brain to make desired buying choices, Neuromarketing is a fresh, impactful approach to sales and marketing, and neuromarketing should be a must for every executive. Recognizing the tangible value of Neuromarketing to their businesses, our CEO community has catapulted SalesBrain to become our top-rated topic in less than one year.”
Neuromarketing: Understanding the “Buy Button” in Your Customer’s Brain
How can the latest brain research help increase your sales?
The first book unveiling Neuromarketing secrets — In this revised and updated edition, SalesBrain founders, Patrick Renvoise and Christophe Morin teach you powerful techniques that will help you define your message and deliver it with maximum impact.
The book is currently published in 11 languages and has sold an estimated 125,000 copies around the world. It will be published in Chinese and Taiwanese in 2012.